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One of the latest campaigns for Aboriginal communities in Australia.
The “SMOKING…ARE YOU KIDDING?”campaign is another major holistic anti smoking campaign, this time for the Gippsland Tobacco Action & Healthy Lifestyle Team working out of LEAHA (Lakes Entrance Aboriginal Health Association).
A Campaign like this has never been attempted before on this scale, with over 70 local community members featuring in TV commercials and the many Social Media Video Clips that accompanied them.
